McGladrey Accounting

Led user experience and content strategy for this responsive site redesign. McGladrey was the 5th largest accounting and financial consulting firm in the U.S., but has since merged wtih RSM International

At a Glance

I led a soup-to-nuts redesign that included every page in McGladrey's site—from the homepage to marketing pages and contact forms. Perhaps the most significant change I made to their site was to design a content tagging strategy that enabled McGladrey authors to publish content dynamically. This dramatically reduced authoring effort. It also enabled filtered navigation on search results and other list pages—making their knowledge leadership content easier to find and publish.

What I did

  • UX Analysis
  • Content Strategy
  • Information Architecture
  • Prototyping
  • Usabilty Testing

Client's Industry

  • Marketing

Type of Project

  • Website Redesign
  • CMS

 

McGladrey Homepage

McGladrey Homepage

 

Category Page

Category Page for McGladrey's Financial Services and Knowledge Leadership Content

 

Category Page

Category Page for the Authors of McGladrey's Knowledge Leadership Content
OpenText Responsive redesign of opentext.com, seller of enterprise content management software.
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